Getting Your Brand & Mission Statement Right

January 4, 2022 by  
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Some new startups struggle to develop their brand and mission statement properly. One of the key aspects of being able to accomplish these goals includes having a strong grasp of exactly what your company brand is. As the company owner or hiring manager, it starts with you. You must define who you are as a business entity and what you’re all about.

“Most companies do have a Mission Statement and a pretty firm grasp of what they are all about, but do all your employees understand what it is?” asks Javier Loya, CEO of OTC Global Holdings.

OTC Global Holdings is located in Houston, Texas and is the largest independent OTC commodity brokerage in the world.

As the employer, it’s up to you to make sure that each new employee does understand what your company is all about. What are your business goals? What are your visions for the future of your company?

A recent study published in the Harvard Business Review, reveals that employers who invest more time and effort in training their employees will outperform the stock markets by up to 35%. OTC Global Holdings practices this in their own company culture.

During the recent economic downturn, a strong increase in stock value was recorded among companies who had established a great training program for new employees. This is definite proof that well-trained employees who understand your corporate vision will work shoulder-to-shoulder with you and the other employees to see that your company succeeds.

Javier Loya grew up in El Paso, Texas and now lives in Houston, Texas with his wife and two daughters. He the founder and co-CEO of OTC Global Holdings, the largest independent OTC commodity brokerage in the world. He graduated from Columbia University in New York and is a minority owner of the Houston Texans football team.

Celebrities Create Their Own Abundance Mindset Journal

December 15, 2021 by  
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The Create Abundance movement has taken the world by storm. This teaching helps us let go of negative or limiting beliefs and begin to believe that we can become wealthy or famous. This journey can truly revolutionize your life. And it can be done by anyone. Simply begin by writing out some self-affirming declarations. In the book, Create Abundance by Zhang Xinyue, the author has some good suggestions such as meditation.

Some people meditate each day. They take the time to focus their minds on relaxing and letting go of stress. As we all know, stress is a number one enemy. It blocks us from being our most productive. Some people have anxiety disorders so badly that they can’t work.

An abundance mindset journal can help too. You can start by using any type of notebook or journal. Sit down and write out your dreams and visions. Then begin to work on how you can achieve them. As you think of things that might help, write it all down and turn your ideas into actionable steps.

When you have even small successes, be sure to write it down. Keep notes about helpful articles you find online. Your journal can include just about anything you think is appropriate.

Zhang Xinyue includes this tip in her book, Create Abundance:

“Don’t tell tales according to your sentiments. It is a destruction of your own good character to do so. What advantage can you gain from that tale-telling business of yours? Even if you are justified in gossiping about others, what then? Will you be better off?”


Resources for New Entrepreneurs

December 8, 2021 by  
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Entering the world of entrepreneurship can be daunting at first, but with the right resources, you can be better equipped for the journey ahead. A few of the most important resources a new entrepreneur can have are finances, mentors, and digital marketing tools.

One crucial mistake many new entrepreneurs make is having little to no savings when starting their businesses. Ryan Pitylak, co-founder and CMO of ZenBusiness, says, “I’ve seen new entrepreneurs ruined by putting their livelihood at risk or going into debt to pursue their dream. When you start your first business, you should have savings in the bank because it will save you a lot of stress in the long run.”

Entrepreneurs can prevent issues such as these by having wise and seasoned mentors advising them as they launch their first business. Ryan Pitylak added, “If you’re only getting business advice from books, the Internet, podcasts, or your friends, it can be hard to know whose advice is best for your business. Having a trusted mentor who has experienced what it’s like to be a first-time entrepreneur is infinitely better for your company’s success.”

Digital marketing is the last important resource that can be a driving force for your new company’s success. Algorithms have made browsing the Internet a highly personalized experience for every user. Today, it is easier than ever to tailor your marketing messaging to a specific type of person or demographic. By using Google ads, SEO, and targeted content creation, you can find the perfect audience for your products.

Through his company ZenBusiness, Ryan Pitylak helps many new entrepreneurs through every stage of launching a new company. ZenBusiness provides an all-in-one platform with FinTech solutions, expertise, and other helpful resources.

How to Help Struggling Businesses

October 8, 2021 by  
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Business owners play a more significant role in the world economy’s recovery than we realize. First, they produce the products and services we all need to live our lives. And sales are not always great, especially in these past two years. But they continue regardless of what the stock markets are doing.

Many financial analysts are saying that the worst is over and that it’s only a matter of time before we start to see improvements. Business owners and managers are hopeful and believe in a strong economic future. It’s certainly better than the alternatives. So how can we support small business owners?

Create Abundance by Zhang Xinyue offers advice about being a positive force in the universe. She says this:

“Empty talk without making a decision is not spiritual growth. Gnoses without practice are not spiritual growth. Make up your mind, change and carry it out. Then miracles will fall upon you, witnessing your growth.”

One thing is certain: we’ve all altered the way we believe about investing and only time will tell if the world returns to their once prolific, almost reckless spending habits. This past year has seen a marked transformation in the way we spend, as well as save our money. We are more cautious now with spendable income. It might be prudent to avoid running up large credit card expenses.

Zhang Xinyue mentors business owners who need consulting or advice. She and her team at Create Abundance believe in using all the resources the universe has provided for us.

Strategies on how to respond to negative reviews

September 23, 2021 by  
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As online purchases increase, negative reviews are a common part of doing business. Selective customers are now researching products and services before making a purchase, which makes reviews an important aspect of a purchasing decision.

Here are some of the strategies that businesses use to manage negative reviews.

Respond quickly and professionally – Quick, professional responses can help to settle a customer’s mind until a resolution is reached. Additionally, a quick response can reduce the customer’s need to write further negative reviews on multiple platforms.

Acknowledge negative feedback – Thanking the customer for their feedback with a personal message will let a customer know that their problem is being looked into.

Compensate –A customer who highlights a legitimate issue should be offered some form of compensation. This could take the form of a discount, a redo, or a refund.

Use feedback to improve – Often customers will be able to highlight issues within a business that cannot be identified internally. Look at changing policies and procedures so that the same problem is not repeated. Informing the customer that their feedback has made a difference can strengthen the customer relationship.

Remember to respond to positive comments – It is also important to respond to positive comments as soon as they are posted. Responding to positive feedback can let happy customers know that the business values them while encouraging others to leave positive reviews. Private review websites such as, TripAdvisor, and Yelp have helped customers post reviews and receive compensation promptly.

Revdex is an online business directory. Revdex’s aim is to improve the connection between consumers and businesses. They provide the customers with an opportunity to browse and post negative complaints and reviews about businesses and they make it easier for their voice to be heard by the companies.

For example you can file scam report about online shopping issues or file complaint about hotels.

How to complain and get compensated

August 24, 2021 by  
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It is no wonder that dissatisfied customers are hesitant to make complaints as it often means speaking to numerous customer service staff, making multiple calls, and writing emails, that invariably go unnoticed. Getting a complaint heard and addressed can involve patience, skill, and some of the following strategies:

Document everything – It is important to retain all receipts and other correspondence regarding a purchase to reduce a customer complaint being rejected. The right details can similarly help the company identify purchases that can quicken compensation. Additionally, when a complaint is made, saving all correspondence will help if a complaint needs to be forwarded to another person or department.

Place the complaint as soon as possible – As soon as a problem is identified, speak to the company and report your concerns. Start the complaint process by sending an email to the customer service division or use private customer review websites such as, Yelp, and TripAdvisor to post a review publicly. In most cases, negative public reviews can drive the company to offer a quick resolution.

Consider a face-to-face discussion – If a product/service was purchased from a local seller, consider visiting them in-store or at their corporate office. Reading the company’s return policy before visiting the store can help with following the right return procedure.

Seek help from senior management – If a complaint is not being resolved, contact the company’s senior management team for assistance. Usually, contact information for senior-level staff will be available on the company’s website.

Revdex is a new online business directory. Consumers can post a review for any business, even if there is not an existing profile. Businesses can create their own profiles and respond to reviews. Revdex tries to provide a positive experience both for consumers and businesses.

For example you can file complaint against mobile provider or file complaint about travel services.

What Type of Spender Are You?

August 8, 2021 by  
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We all spend money each week, but business owners must often make big purchases to get machines, equipment, inventory, employees, and supplies. This is true for organizations like the Global Spiritualist Association. Sometimes we can develop bad spending habits, however. This can happen to individuals, business owners and even those who own large businesses. Check out the categories below to see where you fall as spender.

Impulsive Spender

Impulsive means just that. No forethought, no intentions … just spontaneous. Impulsive spenders run out any time they get the urge to buy something and go shopping. It doesn’t matter to them if they don’t need the items or if they don’t have the money to buy them.

Compulsive Spender

This shopper is driven to spend. They have a habit much like that of compulsive gamblers. The act of spending meets an emotional need that they may not fully understand.

Revenge Spender

You’ve created a budget and stuck to it and the money has been building in your bank account. Now it’s time to reward yourself for being so well disciplined. The trouble with this mindset is that you never do truly get any money saved.

Boredom Spender

This type of spending can be dangerous because it can happen before you ever realize what’s going on. Maybe you have too much time on your hands. Take up a hobby or volunteer at a local hospital but don’t let yourself get bored.

Status Spender

Many of us worry too much about what other people think. We try to impress our friends.

Join Us

The Global Spiritualist Association, founded by Zhang Xinyue provides good resources that can help business leaders build a stronger business. They are available to teach, mentor and assist. For more information about this organization, please visit their website.


Ways of Creating Abundance in Business

July 8, 2021 by  
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It seems that the world has finally realized just how damaging our nonchalant financial practices have been. They have weakened our families and businesses. Perhaps it is time we each took full responsibility and started doing whatever possible to turn things around.

Begin with practical things that you can do that are not expensive. Consider this the perfect time to do some pruning in your company. Cut back all those wasteful spending habits and soon you’ll begin to see significant results.

One of your biggest challenges may be in admitting that you not only need to make some changes but that this would benefit your business strategies and growth. These are days and times when people are respected and admired for “going green” or wanting to cut pork barrel spending. This is a good direction for many companies, and it can prove profitable in several ways.

Make a list of questions and concerns that you, as a small business owner, feel are important. Don’t be afraid to ask questions if you don’t understand certain areas such as accounting. Try to make this process as simple and stress-free as possible. Meditate on how to create abundance in your business. Remember that abundance is not just about money. It’s about being happy, contented and satisfied with your life.

Sometimes, simply going out the door each morning with a positive attitude can go a long way toward moving you down the road of success.

Below is a quote from Create Abundance by Zhang Xinyue:

Make up your mind to confront yourself,

Now, if you truly face yourself with elevated strength
You will get liberated from the current secular life,
And accomplish Nirvana through reincarnation in the present moment.
The torment will never re-present itself
Life will undertake a wonderful change.

With many years as a well-known spiritualist leader and teacher in her field, Zhang Xinyue is known for a variety of achievements. Her creation of the Abundance system aims to promote a meaningful and straight forward approach to life’s philosophical issues. In 2012, she finished one of her best-selling books, Create Abundance. The book is a collection of quotes containing words of wisdom on how to develop body-mind-spirit cultivation.

Zhang Xinyue’s Create Abundance was initially released in Chinese, but it is also available in English and other languages now. A second version of the book has also recently been released.

Achieving Goals Through Strong Spiritual Health

July 8, 2021 by  
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The article was provided by The Global Spiritualist Association

Have you achieved your short-term goals for your business? Many entrepreneurs don’t even know what their goals are. They put together a few ideas but abandon all this in favor of working hard each day. Neglecting your spiritual health can lead you down the wrong path.

Most business owners are only now seeing the incredible potential for strong spiritual health. And this is causing many to rethink their strategy and regroup. If this sounds like you, then please read on.

Effective spiritual health is all about understanding what you believe in and acknowledging that the universe is an incredible place. There’s so much we don’t understand about life, the earth, and the universe.

Most experts agree that companies take spiritual energy too casually. They don’t understand the weight that it carries in today’s world. Many businesses began strong but then reached a point where they had no understanding of their true significance in the universe.

It’s easy to blame others if your life isn’t working out like you want it to. But often, we aren’t being honest with ourselves if we blame others. A healthy, happy life doesn’t just happen. You must take steps to create the joy and success that you want.

Abundant living must start from within. You’re in control. It’s your life. No one else is responsible to make it work. You can do it yourself if you’ll simply reclaim ownership of your life. When we look deep within ourselves, we see how important our spiritual health is.

The Global Spiritualists Association follows the teachings of Zhang Xinyue, a mentor, author, and teacher. Her teachings help business leaders to fully link with spiritual energy, create abundant health and happiness and share these energies with everyone. The Global Spiritualists Association brings problem solving energy to the world.


How to complain and get results

April 5, 2021 by  
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Article provided by

Making a complaint can be tiring and hassle some, as often customers may have to use many channels to resolve their problem. Start your complaint process by collecting all information relating to your purchase, together with the problem you are facing with your product or service.

The best way to get a positive response from a complaint is to have a clear idea about what you want from the company. For example, if you are looking for a refund or a replacement, make this clear in your initial complaint.

Most customers will call the company’s customer service team, only to be placed on hold and be transferred from person to person with no resolution in sight. You could also try the company’s online customer service chat option, which will let you complain directly to a customer service representative.

Recently, posting complaints online using third-party public platforms has become a popular method of receiving a fast response. This is because companies are fast to respond to complaints if it directly affects their image. Websites such as, Yelp, and BBB are popular for general product and service complaints, while others such as TripAdvisor focus on hotels and restaurants.

Voicing your opinion on social media platforms like Facebook, Twitter, and Instagram has similarly offered customers fast resolutions, as complaints on social media can be easily shared with damaging consequences to a company’s image.

Customers should consider complaints a key aspect of being a responsible consumer as it highlights companies that are selling inferior products or services.

Revdex is an online business directory that allows to report scam for a products and services.  Consumers can post a review for any business, even if there is not an existing profile. Businesses can create their own profiles and respond to reviews.

Consumers can report internet scams or file complaint about health products.

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